2 years deeply understanding and building for SMB advertisers, plus 2 internships in AWS.

A researched, designed, and coded platform helping first-gen and low-income students navigate the college process.

Surveys, 1:1 interviews, and thematic analysis with first-gen and low-income students, conducted to shape the Trailmaker product.

User interviews, journey maps, and a competitive analysis exploring why YouTube's search results feel cluttered — and a tab-based redesign to fix it.

Two UI projects for the department: an Expedia-inspired program finder, and a from-scratch redesign of its touch-screen faculty directory.